About Us

Welcome to Primal Pursuit, a family-owned and operated business dedicated to helping hunters realize their full potential. Our story begins with two brothers-in-law and a garage. Who share a passion for hunting and archery. With frustration in the lack of high-quality targets on the market. So, we set out to create our own. Now, we have made the best and longest-lasting archery target. 

At Primal Pursuit, we aim to provide hunters with the best archery targets possible. Our targets are made from the highest quality materials and foam. The "self-healing foam is designed to withstand even the most powerful bows and crossbows; and any field points or broadheads. Whether you are at home or on the mountain, we hope for all to get full archery training. We take great pride in our products and stand behind them 100%.

If you're looking for a target that will help you improve your skills and take your hunting to the next level, we encourage you to try Primal Pursuit. Our targets are made by hunters, for hunters. We know you will see a difference in your performance through constant archery training. Allowing for more success in the field.

We look forward to helping you become the best you can be.